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Perfecting Your Pitch

2-week course

How to get editors to say “Yes” to
your story ideas - every time

Do you want to ensure that the story pitch you send to a magazine/newspaper editor is accepted?
Have you ever received a rejection from an editor (or no response at all) and wondered “What went wrong?”
Would you like to refine your pitching technique to get your story ideas across the line more often?

This course is for people who are serious about getting published in magazines and newspapers. It's ideal if you want to improve your technique at selling your articles to editors.

After all, if you can’t sell the pitch, your work won’t get published! It doesn’t matter how skilled you are as a writer – or how great your story idea is – because if you can’t write a good story pitch to an editor, it will never see the light of day.

This practical course will enhance your ability to sell your stories with confidence and help you develop a professional approach to pitching that editors will appreciate and respond to.

Here's what you'll learn:

In this course you’ll learn how to:

overcome common hurdles that occur in the pitching stage
write a pitch that will result in a commission from the editor
refine and tailor a pitch to a specific audience or publication
keep your confidence levels high during the pitching process
sell your expertise on a given topic as part of your pitch
better understand the needs of editors when they are selecting stories
develop a "how to" process that works when selling your stories
develop a step-by-step approach to transform your pitching "hit rate"
and MUCH more

Note: Completion of Feature writing for magazines and newspapers is a prerequisite for enrolling in Perfecting Your Pitch.

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Learn from the best

SUE WHITE
Sue White is a successful feature writer and travel writer whose work has featured in The Sydney Morning Herald, Vogue Australia, Travel + Leisure (Australia), Sun Herald Travel, Women’s Health, Vogue Entertaining + Travel, CNN Traveller, various ABC outlets, Green Living, G magazine and numerous other publications in both Australia and overseas. ...more

Courses are held at our harbourside Centre in Milsons Point

DIRECTIONS TO THE
SYDNEY WRITERS’ CENTRE

Why Sue White is the ideal presenter for this course

Valerie Khoo, director of the Sydney Writers’ Centre and
magazine editor, explains:
“As I have been an editor of various publications, I have received story ideas and pitches from Sue White regularly over the past few years. I can honestly say that Sue’s approach to pitching is the best I’ve seen in my entire career as an editor.

“Her pitches are succinct, yet full of information – and she clearly explains how the story idea is ideal for your readers. I’ve often used Sue’s pitches as an example to other freelance writers on how they should write their pitches.

“That’s why I believe Sue is the best presenter for this course. She’s also practical, results-driven and generous with her advice.”

VIDEO: What will you learn in Perfecting Your Pitch?

Next available course:

Perfecting Your Pitch with Sue White

Wednesday evening classes (once a week for two weeks)
TIME: 6.30pm-8.30pm
FEE: $175 (includes GST)

COURSE STARTS:

Dates to be confirmed

NEXT AVAILABLE:

Perfecting Your Pitch
with Sue White
Wednesday evening classes
(once a week for two weeks)
TIME: 6.30pm - 8.30pm
FEE: $175 (includes GST)

COURSE STARTS:

Dates to be confirmed

LOCATION

55 Lavender Street
Milsons Point NSW

Directions to the
Sydney Writers' Centre

RAVE REVIEWS ABOUT PERFECTING YOUR PITCH

"I have gained the confidence to get out there and pitch to editors and not fear that I am making a fool of myself. Sue was informative in a very friendly way and managed to make everyone feel involved in the course."
- Catherine Brazil

"Getting insight from a working freelance writer was extremely helpful. It was also fantastic to structure the course with one lecture and Q&A session followed by a workshop session. I took the course to learn how to write a pitch and to gain insight into an industry I know very little about and came away having learned what I sought to learn."
- Grace Foss

"I thought Sue conducted a really accessible and relevant course, made all the more so by including examples from her own inspiring journey. The class exercises brought us out of our comfort zones and encouraged us to just go ahead and take the next step and learn from it. It almost provides a mental preparedness for going ahead and making the pitch.

"Attending both the pitching and feature writing courses really gave me the confidence and get out there and aspire to my goals. Without which, I would still be dreaming!"
- Suzi van Middelkoop

"Sue was a brilliant teacher and provided invaluable and practical feedback on our pitches. I loved the editor input too."
- Catherine Boundy